The Home of Art!
Every Individual Counts' Art Manifesto!
With Art being the livelihood of many African Artist and the major contributor to the South African economy. We have conducted endless research in developing and inventing resilient sustainable methods that envisage the holistic process of Art development especially in South Africa. Through this we would like to co-create moments, events and memories, that aim at constituting new stages that can help in the process of building endless relations that will help us in, constructing sustainable methods of sourcing and acquiring resources that can act as collateral for Artists to thrive.
At Every Individual Counts, we value Art as a formal way of creating sustainable income. Because we know the potential Art has in its' ability of creating sustainable jobs. Especially jobs within the formal and informal sectors, where most of the economy plays a pivotal role in shaping the lives of Artists. It is how each Artist positions themselves which determines whether or not they will benefit from their Artistic works. That is why at Every Individual Counts we are steadfast in promoting Entrepreneurship from grassroot levels especially in the Cultural and Creative Industry. The Cultural and Creative Industry as we envision it, has its ability to help Artists especially those striving to catalyze the Arts through their endless efforts that aim at the radical transformation of the Arts, its Artists and the rapid change needed in the quest of nurturing talent, especially at its earliest stages. At Every Individual Counts we mould talent, groom it, refine it to its purest form enabling it to be perfect for that special moment. We want Artists to understand the importance of nurturing their talent and refining ones craft to befit their talent. We focus on every Artists progression as we believe that it is paramount to take extreme measure that can assist in the level of development, which is put in into the the lives and advancement of each Artist career. We want to focus on the long-term development every Artist we touch.
We do not only want to develop, but we want to create a conducive space and a safe environment for Cultural and Creative Practitioners to thrive. Which is why at Every Individual Counts, we have specifically designed dedicated programmes for the advancements of Artists to learn, share indigenous skills and to pass scarce knowledge to each other while also developing young and upcoming Artists to learn from their peers and to earn a living through Art.
We also serve as a dedicated platform, that contributes to meaningful collaborations and aims for the creation, of impactful outcomes that caters for the direct advancement of each Artists' progress, especially the Artists we work with world wide. Because Every Individual Counts believes in sustainable Entrepreneurship, especially through the development of traceable markets and the invention of dedicated platforms which are designed specifically for the Arts, the Artists and other Creative practitioners within the Cultural and Creative Industry.
We strongly believe that for the Cultural and Creative industry to thrive. We need a strong National backbone, like DSAC that understands and is willing to support young and upcoming Artists, with all the relevant and required technical services that can help and also assist them to thrive in their Artistic careers. The strategies they propose should be co-implemented to help and facilitate that each South African Artist and Art groups gets the opportunity to thrive and to become resilient within the Cultural and Creative industry.
That is is the ideology we believe in as a home of Art!